The Great Twist-Out Challenge

To find a favorite twist-out styling product for Kennedy, we’re going to challenge four products at the same time under the same conditions on freshly cleansed and conditioned hair.


Dark and Lovely Au Naturale Easy Twist Gel N’ Butter

  • $9.99 or less
  • 5 ounces of product
  • Pre-cocktailed blend of moisturizer and gel made with mango seed oil and bamboo milk to elongate curls and keep them soft and manageable with flexible hold.
  • Widely available in retail stores like Target, Walmart, Sally Beauty Supply, Walgreens and CVS.
  • If you have very long or super dense hair, you may have to repurchase often. The good thing is that you can easily find BOGO sales and coupons for Dark and Lovely products.

Camille Rose Naturals Almond Jai Twisting Butter

  • $16.99 or less
  • 8 ounces of product
  • Formulated with sweet almond milk and honey for moisture, along with olive, macadamia, pumpkin seed and jojoba oils.
  • Can be used on wet or dry hair for twisted or braided styles, but is also suggested as a wash-n-go product.
  • Lots of slip and concentrated.
  • Available at Target and Walmart.

Mizani True Textures Curl Define Pudding

  • $18 or less
  • 8 ounces of product
  • Infused with olive, coconut and marula oils for moisture and shine and is designed to be applied to wet hair.
  • Can be used for twisting, wash-n-gos or coiling.
  • Concentrated formula developed specifically for textured hair.
  • Wide range of availability online, including stores like JC Penney, where the price is often much lower.

Oyin Homemade boing! All-In-One Coil Styler

  • $14.99
  • 4 ounces of product
  • Whipped texture with shea fruit butter, glycerin, honey, coconut and jojoba oil.
  • Designed for finger styling with curls and coils or twist-outs.
  • Available at Target and select Sally Beauty Supply stores.
  • It is really handmade as the name says. Each batch is mixed by hand versus machine manufacturing.
  • Variation from batch to batch can happen because people are not as precise as machines. This is explained in their FAQs at
  • You only get 4 ounces of product, so you may find yourself repurchasing often.